My second visual concept incorporates more gray-scaling. In addition to using it on the body part, I would also use a little in the background. By this I mean that I would use a very dark shade of the chosen colour for the background. This would allow for the complete message of my propaganda to be conveyed.
I would place the body part in the center of the page so that the image stretches the entire page (from top to bottom or side to side).
For the text, I would place it on angle similar to the style used in the 'dark side of tanning' campaigns and have the body part framing the text.
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